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Universal container: one size fits all

Jesse Garrett calls this the last blog story angle.

The label blog describes the form, not the content. Blog is a universal container for many kinds of content: correspondence, articles, essays, notes, novels... and if everybody's blogging, the term "blogger" doesn't mean much.

Or, perhaps, the meaning will change... we don't call everyone who can write a writer.

jon posted this at 8:11 AM
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