Trust, reputation, collaborative consumption and service networking

This TED talk by Rachel Botsman describes the online evolution of trust and reputation that’s feeding into new ways of doing business, “collaborative consumption” (AirBNB) and “service networking” (TaskRabbit). More people doing business directly with other people via virtual mediation. Via this trend, people are learning to be more trusting, and with more trust there’s more of this kind of biz.