When Steve Jobs left Apple recently, what seemed like premature obituaries started appearing, so he had the unusual opportunity to see the kind of appreciation usually published postmortem. It’s too bad he’s not around to see the best tribute, boingboing’s retro Apple interface redesign (above).
The phrase often associated with Apple and Jobs was “insanely great” (also the title of a book by Steve Levy). Gary Wolf interviewed Jobs for Wired about “The Next Insanely Great Thing”:
Having children really changes your view on these things. We’re born, we live for a brief instant, and we die. It’s been happening for a long time. Technology is not changing it much – if at all.
These technologies can make life easier, can let us touch people we might not otherwise. You may have a child with a birth defect and be able to get in touch with other parents and support groups, get medical information, the latest experimental drugs. These things can profoundly influence life. I’m not downplaying that. But it’s a disservice to constantly put things in this radical new light – that it’s going to change everything. Things don’t have to change the world to be important.
The Web is going to be very important. Is it going to be a life-changing event for millions of people? No. I mean, maybe. But it’s not an assured Yes at this point. And it’ll probably creep up on people.
It’s certainly not going to be like the first time somebody saw a television. It’s certainly not going to be as profound as when someone in Nebraska first heard a radio broadcast. It’s not going to be that profound.